Ben Caunt

UGC Creator Portfolio

“‘One of the most creative people I know, always taking things to the next level’”

— Client

Examples of vertical video content

PRODUCTS

Nutella b-ready

SERVICES & EXPERIENCES

RW Las Vegas

Aubi & Ramsa

Amex

Virgin Voyages

INFORMATIONAL

WNDR Chicago

What is UGC?

User-generated content (UGC) is a game-changer in today's digital landscape, enabling brands to connect with their audience in an authentic and meaningful way. UGC, created by customers, fans, and followers, offers a powerful opportunity to amplify your brand's reach and impact. Let's explore how integrating UGC can unlock your brand's true potential.

Integrating UGC into your marketing mix empowers your audience, builds authentic connections, and cultivates a vibrant community around your brand.

By embracing UGC, you amplify your reach and leverage the genuine experiences of your customers to propel your brand's success and add social proof to your products and services.

Examples of my photographic content

PRODUCTS

SERVICES & EXPERIENCES

Content Types

PRODUCT

Unboxing
Review
In use

GENERAL

Explainer
Tutorial
Behind the scenes
Skits, trends, comedy

SERVICES & EXPERIENCES

Aesthetic
Review
Montage

Why UGC?

Consumers spend 5.4 hours a day with user-generated content. (Source)

93% of marketers agree that content created by consumers performed better than branded content. (Source)
75% of marketers claim that UGC makes the brand more authentic. (Source)
86% of the companies today use UGC as a part of their digital marketing strategy. (Source)
31% of consumers say that ads containing user-generated content are more memorable than branded content ads. (Source)

Package Options

All packages require brand to provide and deliver product or service at no cost

*Pinto can be added to any video for a special doggo appearance fee ;)

- A single vertical video suitable for instagram reels or tiktok
- 2 year usage rights on client owned channels (organic and paid)
$300
- 3 photos or static content
- 2 year usage rights on client owned channels (organic and paid)
$350
5 pieces of content

- 3 vertical videos suitable for instagram reels or tiktok
- 2 photos or static content
- 2 year usage rights on client owned channels (organic and paid)

$1000
Let’s chat about your ideas and vision and work out something custom

About Me

A bearded gentleman smiling and looking out of a plane window, hes wearing headphones and wearing a burgandy tshirt

Based in Melb, prefer to be at 30k ft. Travel is my main hobby - aviation geek at heart, points and miles junkie.

Product Manager by trade so into all things digital and tech.

I love to use the creative and technical parts of my brain, and getting to think about a message or story to tell and produce through content creation gives me the chance to do both those things.

Also comes with bonus husband and very cute French Bulldog called Pinto.

My story